Gaming fans need a new safe haven

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It seems that many major players in the video game industry haven’t quite caught on to the fact that social media is essentially dead or dying.

I talked about this a bit in January in my monthly column. But I ended the article on a note upon which I probably should have elucidated.

At the time I wrote:

“Currently, I think brands and media need to focus on building up their own safe haven for consumers, readers, and fans away from social media and the like. Own your community and treat it well, because if you lose it to social media or Google, it may be forever.”

That dangling thought came back to mind when I recent spoke with Tim Courtney about, well, a lot of interesting things.

You can read the full column, which was first published April 20 on Game.